Presentation of medien.barometer 2021/22
by Dirk Martens · 8. February 2022
On behalf of media:net berlinbrandenburg, House of Research created the medien.barometer 2021/22. This annually repeated survey analyses the development of the mood in the industry field of ICT, media and creative industries in Berlin and Brandenburg. In addition, as every year, one topic was dealt with in particular: Innovation potential of new business models through Weiterlesen …
We Are Evaluating the Communication of the Four Competence Clusters of Nutritional Research
by Dirk Martens · 1. December 2021
Our research institute was commissioned by the German Nutrition Society (DGE) to evaluate the communication of the Competence Clusters of Nutritional Research. The Competence Clusters are a funding measure of the Federal Ministry of Education and Research (BMBF). The four clusters are: NutriAct in Berlin/Brandenburg. It researches nutritional strategies for people above 50 years old, Weiterlesen …
Evaluation of Germany’s music export strategy
by Dirk Martens · 21. November 2021
On behalf of the non-profit Initiative Musik, House of Research evaluated the German music export strategy on the basis of expert interviews with industry representatives and stakeholders. Weiterlesen …
Study on the Provider Market for VR, AR & MR in Germany
by Dirk Martens · 24. July 2020
Cooperation instead of competition: In Germany, VR innovations are driven forward collaboratively. The coronavirus has isolated us all globally and locally, but at the same time has brought us closer together digitally, thus further opening the door to a virtually connected world. Not only videotelephony but also VR, AR and XR technologies will be used Weiterlesen …
3D Sound Increases the Immersion of Moving Images Considerably — But Which Format Is the Right One?
by Dirk Martens · 16. May 2019
Various "immersive" 3D sound formats have evolved, who is pioneering this race? Results of a study for ARTE have now been published by mebulive (Medien Bulletin). Weiterlesen …
In Harmony: On the Similarity of Radio Programme
by Dirk Martens · 27. July 2017
Is there any truth to the accusation that radio stations “all sound the same”? House of Research has empirically investigated how large the overlaps in the playlists of the programmes actually are. Even if there are no programmes that are 100% identical, the overlap is still surprisingly high. In the Horizont 30/2017, excerpts of the Weiterlesen …
Culture and Creative Industries Index (KKI)
by Dirk Martens · 13. January 2017
The economic importance of the cultural and creative industries has greatly increased in recent years. Beyond this however, it has a strong impact on other sectors of the economy as well, such as tourism and all sectors whose retention of skilled workers is significantly improved by a culturally attractive location. Further economic potential can also Weiterlesen …
Which Radio Station Plays the “Most” Music?
by Dirk Martens · 17. November 2016
With jingles and slogans many radio stations in Germany often announce not only that they play the “greatest hits” of the last decades, but also the “most music”. What does that actually mean? To find out, House of Research has examined the top 3 advertising programmes in the various broadcasting regions on the basis of Weiterlesen …
Always Online
by Dirk Martens · 1. February 2016
What used to be considered science fiction is now (virtual) reality. The world of media use is changing faster than ever before. Smartphones are always at hand, and media content can be accessed almost anywhere and at any time. What is the current state of affairs and what can you expect in the near future Weiterlesen …
Panel Discussion on the Future of Radio at detektor.fm with Dirk Martens
by Dirk Martens · 3. December 2010
On 3 December 2010, the radio station detektor.fm celebrated its first birthday and, to mark the occasion, organised a panel discussion on the question “How is the Internet changing broadcasting? Moderated by Christian Rost from the Competence Centre for Cultural and Creative Industries, the following people discussed the topic Dirk Martens (Managing Director House of Weiterlesen …