Which Radio Station Plays the “most” Music?

von Dirk Martens · 17. November 2016

With jingles and slogans many radio stations in Germany often announce not only that they play the “greatest hits” of the last decades, but also the “most music”. What does that actually mean? To find out, House of Research has examined the top 3 advertising programmes in the various broadcasting regions on the basis of daily reach. Read the article published in Horizont 46/2016 as PDF here.

Photo: ©WavebreakmediaMicro/Fotolia

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