Study on Sex Education in Elementary School Commissioned by the BZgA
von Diana Mirza · 15. March 2023
House of Research is conducting an evaluation of the media package “Dem Leben auf der Spur” in 2023 on behalf of the Federal Center for Health Education (BZgA). The media package is aimed at elementary school students, teachers and parents and contains various materials on sexuality education (brochures, posters, letters). The materials are provided free Weiterlesen …
Publication of the medien.barometer 2022/23
von Dirk Martens · 31. January 2023
On behalf of medianet berlinbrandenburg e. V. House of Research created the media.barometer 2022/23. This annually repeated survey analyses the development of the mood in the ICT, media and creative industries in Berlin and Brandenburg. In addition, as every year, one topic is dealt with in particular, this time the skilled labour situation in the capital region. The study was Weiterlesen …
Evaluation of the regional television market in Baden-Wuerttemberg / Germany
von Dirk Martens ·
On behalf of the Landesanstalt für Kommunikation (LFK) in Stuttgart, House of Research is again investigating the regional TV market in Baden-Wuerttemberg by means of a quantitative coverage and usage study. The basis is a representative population survey by telephone (dual frame CATI sample) and online top-up (mixed method design). Weiterlesen …
Global WINTEL Survey
von Dirk Martens · 2. March 2022
House of Research conducted the global WINTEL study on behalf of the Worldwide Independent Network Ltd in London. The study is based on a company survey in 32 countries from four continents in 20 different languages. The results have been incorporated into the market research report WINTRENDS. The report highlights the key factors that have Weiterlesen …
Presentation of medien.barometer 2021/22
von Dirk Martens · 8. February 2022
On behalf of media:net berlinbrandenburg, House of Research created the medien.barometer 2021/22. This annually repeated survey analyses the development of the mood in the industry field of ICT, media and creative industries in Berlin and Brandenburg. In addition, as every year, one topic was dealt with in particular: Innovation potential of new business models through Weiterlesen …
We Are Evaluating the Communication of the Four Competence Clusters of Nutritional Research
von Diana Mirza · 1. December 2021
Our research institute was commissioned by the German Nutrition Society (DGE) to evaluate the communication of the Competence Clusters of Nutritional Research. The Competence Clusters are a funding measure of the Federal Ministry of Education and Research (BMBF). The four clusters are: NutriAct in Berlin/Brandenburg. It researches nutritional strategies for people above 50 years old, Weiterlesen …
Evaluation of Germany’s music export strategy
von Dirk Martens · 21. November 2021
On behalf of the non-profit Initiative Musik, House of Research evaluated the German music export strategy on the basis of expert interviews with industry representatives and stakeholders. Weiterlesen …
House of Research Celebrates Its 20th Anniversary
von Dirk Martens · 20. October 2020
House of Research was founded in October 2000: A good time to say a big thank you to our customers, employees and friends again. 20 years ago I founded House of Research in Hamburg as a media research institute. The first clients were simultaneously Klassik Radio in Hamburg and Radio Arabella in Munich. The tasks Weiterlesen …
Study on the Provider Market for VR, AR & MR in Germany
von Dirk Martens · 24. July 2020
Cooperation instead of competition: In Germany, VR innovations are driven forward collaboratively. The coronavirus has isolated us all globally and locally, but at the same time has brought us closer together digitally, thus further opening the door to a virtually connected world. Not only videotelephony but also VR, AR and XR technologies will be used Weiterlesen …
visitBerlin Commissions House of Research for a Social Media Analysis of the 12 Berlin Districts
von Diana Mirza · 11. December 2019
With a social media analysis House of Research examines the image of the twelve Berlin districts on selected social media platforms on behalf of visitBerlin (Berlin Tourismus & Kongress GmbH). The results of the analysis should contribute to identifying current trends, marketing tourism offers to specific target groups and making city tourism more sustainable and Weiterlesen …
