Member Survey Verband unabhängiger Musikunternehmen e.V. (VUT)

House of Research conducted a representative member survey for the Verband unabhängiger Musikunternehmen e. V. (Association of Independent Music Industries). With over 1,000 members, the association is the world’s largest association for independent musicians, labels, publishers, producers and other companies.

The survey showed what sales are generated in the industry, from which sectors they originate and what changes digitalization has triggered in the music industry. In addition, the study determined member satisfaction with various aspects of the association and identified needs for new services for the music Industry.

The economic key data for Germany was also included in the international WINTEL study, which shows the market shares of the Indies worldwide.